SALEM, MA. (July, 2019) – Powell & Mahoney Craft Cocktail Mixers, a leading brand in the U.S., announces Project Non-GMO Verification across their full line. Recognized as an industry pioneer and category leader, Powell & Mahoney was founded on one simple idea: to make the highest quality, best tasting cocktail mixers. The completion of their certification is testimony to their passion and drive to fulfill that mission.
According to the International Food Information Council Foundation, nearly half of U.S. consumers avoid GMO (genetically modified organisms) foods1. “We listened to conversations in our market and heard the growing demand for Certified Non-GMO products from our customers, retailers, distributors, and bar and restaurant operators. Addressing consumer demand and maintaining our leadership role is one of our key differentiators,” explains KC Commoss, VP Business Development.
All 18 products in Powell & Mahoney’s line are now Non-GMO, with The Project Non-GMO Verification to appear on packaging in fall 2019. Completing the Non-GMO Project (www.nongmoproject.org) exemplifies the company’s commitment to the highest quality products tailored to consumers’ needs. Verified products are produced in compliance with the Non-GMO Project Standard and meet core requirements for traceability, segregation, and testing at critical control points.
“Through our commitment to quality, taste, and innovation, we continue to raise the industry bar on quality and fulfill the evolving demands of our customers,” stated Chris Crandall, Chief Operating Officer, adding, “Non-GMO Certification is huge for us, our industry, and consumers – and our commitment to innovation will continue to be a central pillar of our brand. We’re proud to be leading the way for non-GMO in the craft cocktail space. It’s all part of our quest to quench the nationwide thirst for quality craft cocktails.”
